Riva has completed the organization of its commercial network in Italy, a strategic step that flanks the continuity of a historical dealer like Nautica Casarola to the expansion of the collaboration with Italian Yacht Store. The new commercial structure is based on a defined territorial subdivision, with the aim of ensuring a capillary presence and a direct relationship with customers, maintaining the consolidated knowledge of local markets. The network extends to different regions and provinces, with a focus on key areas for recreational boating.
A network built on experience
The reorganization is part of Riva's strategy to develop its presence on the Italian market through specialized partners and rooted in the reference territories. Nautica Casarola, historical dealer of the brand, celebrates in 2026 63 years of activity, confirming a long-term collaboration with Riva. The company will maintain the exclusive representation of the brand in Valle d’Aosta, Piedmont, Liguria, Lombardy, Tuscany, Lazio and Sardinia, as well as the provinces of Verona and Vicenza in Veneto, Trento in Trentino-Alto Adige and Modena, Parma, Piacenza and Reggio Emilia in Emilia-Romagna.
The collaboration with Italian Yacht Store expands. The dealer, already exclusive in Italy and San Marino for Ferretti Yachts, Pershing, Itama and Custom Line, has expanded its collaboration with Ferretti Group, assuming the exclusive representation of Riva in a series of Italian regions and provinces. The new area includes Friuli-Venezia Giulia, Marche, Abruzzo, Umbria, Molise, Puglia, Calabria, Campania, Basilicata and Sicily, as well as the province of Bolzano in Trentino-Alto Adige.
The production and lifestyle of Riva
Riva production is now divided into three sites. The historic construction site of Sarnico is dedicated to yachts from 27 to 68 feet, while that of La Spezia, operating since 2004, realizes models from 76 to 130 feet. The Riva Superyachts Division, born in 2014 and dedicated to steel boats between 50 and 90 meters, built within the Superyacht Yard of Ferretti Group. Alongside nautical production, the brand has also developed its own lifestyle dimension through the Riva Brand Experience, which includes Riva Boutique and Riva Destination international lounges.
The new organization of the Italian network completes the trade structure of the brand on the territory, alongside the continuity of a historical dealer like Nautica Casarola the extension of the collaboration with Italian Yacht Store. A cover that affects some of the main Italian areas for pleasure boating and that continues a relationship begun more than six decades ago. The network extends to different regions. In Veneto are the provinces of Belluno, Padua, Rovigo, Treviso and Venice, while in Emilia-Romagna the competence concerns Bologna, Ferrara, Forlì-Cesena, Ravenna and Rimini. The territorial division allows the two dealers to operate on defined areas, maintaining a commercial structure dedicated to the Riva brand and a direct relationship with customers. For a brand with a range ranging from runabouts and open yachts to superyachts, the sales and service network is an important element of the relationship with the shipowner, from the choice of the boat to the services following the sale.